A new study finds that adolescents enjoy going to the cinema but want films with more relevant stories, new actors, and diverse casting.
01Summary
- 01The Teens & Screens study surveyed adolescents and teens about their movie-going preferences.
- 02Respondents indicated a strong interest in seeing more relevant stories on screen.
- 03They expressed a desire for new faces and more diverse casting in films.
02Why it matters
This matters because it signals to studios and distributors that young audiences, who are a key demographic, are becoming more discerning and may not turn out for traditional blockbusters that lack diversity and relevance.
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