The Pokémon Company and Beats Electronics have unveiled a new Pokémon-themed speaker featuring Mimikyu and Pikachu, putting the Ghost/Fairy Pokémon in the spotlight. The device goes on sale on 15 October for $149.99.
01Summary
- 01The Pokémon × Beats Pill Wireless Bluetooth Speaker features Mimikyu on one side and Pikachu on the other.
- 02The speaker includes a colour-matched lanyard with a Poké Ball charm.
- 03It offers up to 24 hours of battery life and is dust- and water-resistant.
- 04The price is $149.99 and it goes on sale later on 15 October via the Apple Store and Target.
02Why it matters
The release gives Mimikyu unusual prominence in a high-profile official collaboration, which may boost interest in one of Pokémon's more distinctive designs. It also provides fans with a new piece of branded audio gear that is available to buy immediately.
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